Unconscious Bias in Fundraising: Retraining and Reframing the Pitch Competition
October 24th | 12pm CEST
Unconscious bias in fundraising: retraining and reframing the pitch competition | Oct 24th | 12:00 pm CEST
Mark your calendars for an executive talk from a coach highlighting how to spot unconscious bias when fundraising and turn them to your advantage!
Women founders often struggle to raise money in comparison to male founders. In 2021, 14% of solo startup founders were women while receiving under 2% of the venture capital deployed.
This is due to unconscious bias on investors side, which lead to perceive risk management differently based on the sex of the founder, and to phrase due diligence questions differently. This panel will teach you how to detect biased questions and frame them to your advantage.
We are delighted to host Patricia Martinez Montesinos, Main Initiator and President of the FE+MALE Think Tank, who will walk us on the intricate path of unconscious bias. This talk will be moderated by Giorgia Scetta.
SPEAKER
Patricia, M. Montesinos is an entrepreneur, a business angel, an active startup coach, and a jury member in the Swiss startup ecosystem. She helps leaders, founders, and investors to achieve their gender diversity and equity goals in entrepreneurship by transferring research approaches into tangible solutions, She does this mainly through the FE+MALE Think Tank, a Zurich-based non-profit association. The Think Tank supports organizations to foster female entrepreneurship in Switzerland and abroad. Patricia obtained her professional degree in social and cultural integration and an executive master’s in Commercial and Marketing Management before she graduated with an MBA in Entrepreneurship. She started her career as a sales director in a Ladies’ footwear company, followed by roles as commercial director in an important organization in the publishing sector in Madrid and later as Chief Administrator Officer in an architecture firm in Copenhagen while finding her passion for supporting female entrepreneurs.
MODERATOR
GIORGIA SCETTA
Giorgia is a passionate materials engineer with experience in both university and corporate settings, where she has led projects focused on sustainable materials innovation. Currently, she serves as the Materials Science and Accelerator Partners Manager at MassChallenge, one of the largest non-profit startup accelerators, specializing in supporting sustainable ventures. Her academic journey includes earning a Ph.D. from ESPCI in Paris and completing a postdoc at EPFL in Switzerland, with a specialization in polymer science and innovative packaging solutions. In her current capacity, she also spearheads an internal Diversity, Equity, and Inclusion (DEI) initiative, aimed at empowering women to receive the recognition they rightfully deserve for their achievements.
Tickets:
Members: free
Non-members: $10 US
